John Miller, a journalism professor at Ryerson University in Canada, wrote a scathing critique of newspapers and journalists in the Great White North for online magazine The Tyee. Among other information, it provides an interesting look at how The Hamilton Spectator is working to bring in new readers. But of particular interest to us is this statistic:
The number of readers who think news organizations try to cover up their mistakes rose from 13 percent in 1985 to 67 percent today.
The source of this alarming stat is The State of the News Media 2004 a survey from the U.S.-based Project for Excellence in Journalism. Also of note is this other statistic:
The number of Americans who think news organizations generally get the facts straight declined from 55 to 35 percent.
Ouch. The authors identified eight major trends in the media and two of them relate to our area of interest (though neither explicitly mentions corrections):
Journalistic standards now vary even inside a single news organization. Companies are trying to reassemble and deliver to advertisers a mass audience for news not in one place, but across different programs, products and platforms. To do so, some are varying their news agenda, their rules on separating advertising from news and even their ethical standards...
Based on what we've seen, the same can be said for the correction/retraction standards at media organizations: very few correction policies are alike. (Though this is not a result of the business factors mentioned above.) We have also yet to see a newspaper chain bring forth a unified correction policy for all of its properties.
Those who would manipulate the press and public appear to be gaining leverage over the journalists who cover them. Several factors point in this direction. One is simple supply and demand. As more outlets compete for their information, it becomes a seller's market for information. Another is workload. The content analysis of the 24-hour-news outlets suggests that their stories contain fewer sources...
This trend has the potential to increase errors, since the media is increasingly relying on information provided by those with a vested interest in the topic. (Check this correction for an example of what we mean.) The issue then becomes whether an error will be caught before or after the fact -- or at all. After all, the most dangerous correction is the one that never runs.